International marketing of Indian engineering products now forms the major plank in the activities of the Council. The Council with its network of foreign offices located in Chicago, Düsseldorf, Singapore and Johannesburg assists its member exporters on an on-going basis for identifying potential products and markets thereby also generating business enquiries for them. The foreign offices are also regularly compiling market intelligence based upon which market survey reports are prepared for the benefit of the Indian exporters. They are also maintaining close liaison with buyers in the overseas markets and wherever necessary arranging their business promotion visits to India.

Council had earlier 13 foreign offices in early eighties which have been reduced to 4 only to date. The main focus of the Council’s foreign offices is, however, to service the SMEs who contribute nearly 40% to the overall engineering exports and also constitute two-third of the Council’s overall membership strength. Foreign offices of the Council are effective tools for Indian engineering exporters particularly for the SMEs who do not have the required infrastructure to get market and product related information and plan their export activities accordingly. Therefore, reduction in number of foreign offices has ultimately put the Indian exporters into a great deal of trouble, as it is very difficult for the Council’s four foreign offices to cover the entire territory. Since engineering exports are the prime foreign exchange earners of the country, increase in Council’s foreign office is a must.